Blog
What is Channel Optimization?
May 1, 2020 •Cameron McAllister
Digital marketers today have access to more channels than ever before. These channels present worlds of new opportunities to reach and engage new...
Read MoreCOVID-19 Social Media Impact Report
April 28, 2020 •DJ Team
In March of 2020, The United States hunkered down to flatten the curve of COVID-19. This caused social media usage to increase by an average of 39%...
Read MoreMarketing to Consumers Stuck at Home
April 28, 2020 •DJ Team
If you want to succeed in digital marketing, you have to be ready to adapt quickly when changes come your way. So it makes sense that our industry is...
Read MoreWhat is Digital Marketing Optimization?
April 28, 2020 •DJ Team
You've probably heard the phrase "digital marketing", and you may even understand that you need to to get better at it. But, what exactly does this...
Read MoreWhat is digital transformation?
April 17, 2020 •DJ Team
Digital transformation refers to the process of incorporating technology into all aspects of business. It allows businesses to improve business...
Read MoreHow Do Marketers Use Data to Evaluate Results?
April 16, 2020 •DJ Team
With hundreds of thousands of different marketing data points available to analyze, how should you and your team determine which insights are...
Read MoreHow Is Data Used in Marketing?
April 16, 2020 •DJ Team
Growing revenue is important to organizations throughout the world, yet there are infinite ways to achieve this elusive goal. Whether you're focused...
Read MoreWhy Is Digital Marketing Analytics Important?
April 15, 2020 •DJ Team
The world is now online. While there are still service industries where brick and mortar businesses exist, even these companies benefit from digital...
Read MoreTrying to read your customers' minds? Let data help!
April 15, 2020 •Bridget Johnston
Are Market Research Analysts in Demand?
April 10, 2020 •DJ Team
As volatility in markets across the globe abounds, the need for sophisticated data analysis is more critical than ever. That's one of the main...
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